VERTICAL ECOMMERCE Mass MarketEcommerce FashionPlayer SPEAKER PROFILE KEY COMPANY FACTS • Roman is the CEO of Lesara, which he founded in Key Corporate Facts Key Operating KPIs 2013. He has been in the world of commerce and Headquarters Berlin, Germany Monthly Unique Users 8m retail since he started his first own business, a souvenir shop, at a very early age Founded 2013 Key Financials • After studying at WHU in Germany and LSE in the UK, Revenues 2017 (€m) 51-100 he co-founded the design shopping club Casacanda in Employees 100-1,000 his early twenties, which he sold to Fab.com EBITDA 2017 (€m) Not profitable • Roman also co-started and invested in several other Active Markets Inernational successful consumer businesses such as Amorelie, Roman Kirsch Fitvia, Sunshine Smile or Carprice Ownership Private - VCs Traffic Aug-17 Aug-18 • Roman is a Global Shaper of the World Economic Unique Users 46k 43k Forum in Davos and an alumni of the Forbes Funding €90m Visits 246k 117k Founder & CEO Magazine’s “30 under 30” list Minutes 03:27 02:09 Key Investors Northzone, Mangrove, Vorwerk, Sessions Mobile: 88% Mobile: 74% 3L Desktop: 12% Desktop: 26% Website lesara.com Aug 2018 Direct: 21%, Search: 52%, Sources Referrals: 16%, Other: 11% COMPANY PROFILE LESARA @ NOAH Doing Business @ NOAH Main Presentation Topics • Lesara is a direct-to-consumer online fashion & lifestyle platform • Founded in 2013 the Berlin based retailer offers more than 150.000 exclusive Service Provider Interest 1. Agile Fashion products at a time, launching 2.000+ every single week Ecommerce Services 2. Ecommerce • Lesara takes the concept of fast fashion to the next level, using data and Marketing automation to produce new emerging trends in 2-4 weeks Analytics • The company is available in 8 languages and 24 countries throughout Europe Digital Services and has been awarded as fastest growing tech company in Europe in 2016 and the fastest growing one in Germany in 2017 Attendees @NOAH Roman Kirsch, Founder & CEO 75