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MARKETING TECH Ecommerce Optimization and CustomerIntelligence Solutions SPEAKER PROFILE KEY COMPANY FACTS • Michael is the Co-Founder and Chief Executive Officer Key Corporate Facts Traffic Apr-17 Apr-18 of ADTELLIGENCE Headquarters Mannheim, Germany Unique Users <5k <5k • Michael is also a Co-Organizer of the Technology Ventures Program, the regional Entrepreneurship Founded 2009 Visits <5k <5k Club, TEDx, the Maifeld Derby Rock Music Festival & Member of the CEO collaborative Forum and Technology Pioneer at the World Economic Forum. Employees 51-100 Minutes 03:12 03:14 • Next to this Michael also speak regularly at different conferences and lectures on divers topics like Active Markets Global Mobile: 0% Mobile: 62% entrepreneurship, internet trends or Venture Capital Sessions Desktop: 100% Desktop: 48% Michael around the globe at different business schools. Apr 2018 Search: 46%, Referrals: 51%, Ownership Private Altendorf • Previously, Michael worked at SAP as Product Sources Other: 3% Co-Founder & Manager and in Global Marketing and an institute for interdisciplinary peace research and sustainability. CEO NOAH Content Adtelligence at NOAH • Michael earned his Diploma in Economics from University of Heidelberg Website adtelligence.com/en/ COMPANY PROFILE ADTELLIGENCE @ NOAH Doing Business @ NOAH Main Presentation Topics • Adtelligence provides personalization and customer intelligence solutions for online businesses. By using next generation machine learning solutions Present your business proposal through N/A Adtelligence enables eshops to increase conversion rates by using all available NOAH Connect app data from customers, shop or devices in real time. Our technology uses ultra fast in-memory machine learning algorithms to increase conversions – resulting increased revenues & customer happiness • The Adtelligence Convert+ Personalization Cloud Solution provides real-time personalization, multivariate testing, page segmentation, behavioral targeting and fully automated optimization using Big Data and genetic mutation machine learning algorithms to generate a unique customer experience for every user. Attendees @ NOAH • The customer intelligence solutions enables the marketer to get new insights Michael Altendorf, Co-Founder & CEO about their clients and steer their marketing in real time. • Adtelligence is a venture funded German Software/SaaS company founded by former SAP employees in 2009 with a strong European presence, currently expanding worldwide 10

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