BIG DATA & ANALYTICS Experience Analytics Company SPEAKER PROFILE KEY COMPANY FACTS ▪ Liraz Margalit, PhD, is a Web Psychologist, a Key Corporate Facts Traffic Jan-17 Jan-18 Keynote Speaker and Head of Behavioral Research Headquarters Ramat Gan, Israel Unique Users 63k 34k at Clicktale ▪ She integrates Cognitive Psychology and Behavioral Founded 2006 Visits 168k 77k Economic perspectives to analyzes online consumer Employees 100-1,000 behavior and deliver actionable insights for business Minutes 07:18 10:48 stakeholders Active Markets International ▪ She is a lecturer at the department of media and Sessions Mobile: 10% Mobile: 19% communication at the IDC. Her consumer behavior Funding $60m Desktop: 90% Desktop: 81% research was awarded with the OBE, Online Jan 2018 Direct: 51%, Search: 24%, Dr. Liraz Margalit Business Excellence for 2016 as well as the Best of Ownership Private – VCs Sources Referrals: 21%, Other: 4% WebPsychologist, Neuromarketing 2016 and was chosen as CMSWire contributor of the year 2017 Key Investors KKR, Amadeus Capital Partners, Head of ▪ Her research papers and studies can be found in top Viola Behavioral business magazines such as Entrepreneur, NOAH Content Clicktale at NOAH Research TechCrunch and Forbes. She also writes an ongoing Website clicktale.com blog for Psychology Today named “Behind Online Behavior” COMPANY PROFILE CLICKTALE @ NOAH Doing Business @ NOAH Main Presentation Topics ▪ Clicktale taps into the wisdom and behavior of millions of visitors to help businesses deliver amazing digital experiences to their customers Present your business proposal through 1. Digital Body Language, Personalization, ▪ Our unique behavioral data, clear visualizations, and world-class customer NOAH Connect app Customer Experience AI, Digital experience expertise give enterprises concrete answers to their critical Psychology, Data Science questions so they can maximize success on every digital channel 2. Customer Experience ▪ The pioneer in Experience Analytics, Clicktale marries cognitive computing, 3. Digital Body Language machine learning and psychological research to automatically surface issues 4. Data Science/AI and answer questions that keep executives up at night Attendees @ NOAH Liraz Margalit, Head of Behavioral Research Merav Keren, Head of Digital 29