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ELECTRIC AND AUTONOMOUS CARS Driving Validation Platform for the Autonomous Vehicles Industry SPEAKER PROFILE KEY COMPANY FACTS ▪ Danny Atsmon, an expert in ADAS and deep Key Corporate Facts learning, is the CEO at Cognata Ltd. Headquarters Nes Ziona, Israel ▪ Before joining Cognata, Danny served as Harman’s (NYSE:HAR now Samsung) Director of ADAS and Founded 2016 Senior director of Machine learning. He has co- founded two startup companies, Picitup, a computer Employees 11-50 visual shopping suite, and iOnRoad, which uses a phone’s native camera and sensors to detect Active Markets Global vehicles in front of a car (later acquired by Harman International). Dan Atsmon ▪ Danny holds several US utility patents and has Funding $5m Founder & CEO created a pipeline of dozens of patent-pending Ownership Private – VCs applications. He has also won many top industry awards. Danny is a graduate of the prestigious Israeli Maniv Ventures, Emerge, Airbus Defense Forces (IDF) Haman Talpiot program, Key Investors Ventures where he served in the elite Unit 8200, and holds a B.Sc. degree in Physics from Tel-Aviv University Website cognata.com COMPANY PROFILE COGNATA @ NOAH ▪ Cognata provides a fast lane to autonomous driving with its testing and evaluation solution for Doing Business @ NOAH Main Presentation Topics self-driving vehicles—a realistic automotive simulation platform where virtual cars travel virtual Fireside chat with Microsoft ScaleUp roads in virtual cities, all in remarkably true to real-world conditions. Cognata’s simulated test- Present your business proposal through drive environment shaves years off the validation process by generating fast, highly accurate NOAH Connect app results, and eliminates the safety concerns, high costs, and limited scalability of road-testing in the physical world as well. ▪ Founded by a team of experts in deep learning, autonomous vehicles, and computer vision, Cognata reproduces the complex collection of sensors that power autonomous cars, including cameras, radar, and LiDAR, along with the mountain of data sensors generate in actual vehicles driving through actual city environments. At the same time, Cognata reproduces actual cities with the mile-by-mile detail of an exhilarating video game. Working from 3D Attendees @ NOAH models, Cognata simulates any city from any country in the world with true-to-life precision, from skyscrapers to shrubs, down to lane markings and traffic signs that mirror the real world. By adding other cars, pedestrians, and even historically accurate lighting and weather Dan Atsmon, Founder & CEO conditions to the mix, Cognata makes those real-world conditions come alive. Ella Shlosberg, Business Development ▪ Perhaps most importantly, Cognata’s dynamic traffic model adjusts for the differing realities of, say, Bangalore and the Autobahn. Without the geographic limitations of the physical world, Cognata’s technology allows car makers to simulate an accurate road test in any city, anywhere at all, providing them with a matchless advantage that especially benefits care makers reaching beyond the U.S. market 30

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