PROPTECH Real Estate Agency Reinvented in the Digital World SPEAKER PROFILE KEY COMPANY FACTS • Felix is an active entrepreneur and business angel. A Key Corporate Facts Key Operating KPIs WHU graduate, Felix was one of the first MDs of Headquarters Berlin, Germany Real Estate Agents 250 Rocket Internet, responsible for many of the initial companies incubated in 2007-2009 Founded 2015 Rentals 1k+ • He went on to start Home24 in 2009 and run it as Co- Real Estate Sales 1k+ CEO until 2014. In 2015 he started german hybrid real Employees 100-1,000 estate agent McMakler as founding investor and has been running the company as executive Chairman Active Markets International Traffic Aug-17 Aug-18 since then • His current and past private business angel Ownership Private – VCs Unique Users 0.1m 0.1m Felix Jahn investments include Zalando, Auto1 Group, Visits 0.4m 0.2m HomeToGo, among others Funding €24.5m Founder & CEO Minutes 01:47 00:49 Key Investors Frog Capital, Piton Capital, Mobile: 83% Mobile: 69% Target Global, Cavalry Ventures Sessions Desktop: 17% Desktop: 31% Website mcmakler.de Aug 2018 Direct: 39%, Search: 46%, Sources Referrals: 1%, Other: 14% COMPANY PROFILE MCMAKLER @ NOAH Doing Business @ NOAH Main Presentation Topics • McMakleris a hybrid full-service real estate agent in Germany and Austria, the clear market leader in this segment, and among the leading proptech Present your business proposal through 1. German real estate agency market companies in Germany NOAH Connect app 2. McMakler business model • We are the first real estate agent in Germany to do large scale nationwide 3. McMakler numbers & metrics online and TV advertisement, combined with more than 300 highly trained and qualified own agents on the ground and strong centralization of support activities. All is managed through our proprietary software platform Immoforce, which allows us to control our network of agents and processes from the Berlin headquarters and achieve superior efficiency and reduce process cost Attendees @NOAH significantly compared to traditional agents • Our advanced proprietary valuation algorithms are unique in the German real Felix Jahn , Founder & CEO estate industry and allow us to evaluate and predict real estate prices with high Hanno Heintzenberg, Managing Director accuracy and address the issue that real estate transaction prices in Continental Europe are mostly not publicized 79