Cherry Ventures KEY CORPORATE FACTS / KPIS INVESTOR DESCRIPTION Offices Berlin They are entrepreneurs, focusing on seed stage companies and investing across Europe. The goal is to add value from day one, not just capital. They are successful if their founders are successful. Cherry Ventures will do anything in their power to make that happen. They provide advice for key strategic issues as well as day-to-day management tasks. They offer support to build-up strong functional units across the complete company Active Markets Europe, Israel value chain and provide access to personal network for the recruitment of key positions. They also coach entrepreneurs, connect founders (with key external partners especially in marketing, operations and IT) and support founders in preparing, running investor pitches, structuring deals (cash-for- Founded 2012 equity, media-for-equity, etc.) and in negotiating future financing rounds. Employees 11 - 25 (of which 12 in Europe) Current Fund Size €150m Use of Debt No SELECTED PORTFOLIO COMPANIES AUM n/a AUTO1 Group is a used car purchaser based in Berlin Target Investment Size €400k - €10m Caroobi is a vertical marketplace for instant booking of car repair and maintenance services Target Geographies Europe, Israel, Turkey Enmacc aims to become the world’s leading OTC marketplace for energy trading by connecting all market participants via a highly scalable tech-platform Target Sectors Technology, Technology-enabled services Investment Style Active Full Portfolio • www.cherry.vc/portfolio Deal Structures Flexible, Lead KEY CONTACTS Industry agnostic, early-stage, first Christian Meermann • After some years at The Boston Consulting Group, Christian joined Zalando institutional investor, disruptive as their first CMO. He then joined the Management Board of Peek&Clop and Key Investment Criteria technology, solve specific problem for Founding Partner was responsible for the company’s online business consumer • After several years with McKinsey Daniel co-founded CityDeal and led the Daniel Glasner company as CEO until the acquisition through Groupon in 2010. Daniel is Website www.cherry.vc Founding Partner founder of Quandoo, a SaaS company for restaurants that was sold to Recruit Holdings in March’15 Contact Email [email protected] Filip Dames • Filip founded his first company in 2008, an online auction house for antiques and collectibles. He then joined the founding team of Zalando and held Founding Partner several executive positions. Contact Phone n/a INVESTOR BOOK 36

NOAH18 London Investor Book - Page 36 NOAH18 London Investor Book Page 35 Page 37