Education MARKUS WITTE | BABBEL Founder & CEO SPEAKER BIO Markus co-founded Babbel in 2007 and currently serves as the CEO. Before Babbel, Markus was engaged on a managerial level in various positions at Native Instruments, a leading manufacturer of music software. Markus began his career in 1998 as a lecturer at New York University, following almost two years working as a research assistant at the Institute for Cultural Studies of the Humboldt University in Berlin. His special interest is media and communicationdevelopmentand the futureof learning. KEY CORPORATE FACTS& KPIs COMPANY OVERVIEW Headquarters Berlin, Germany Babbel helps users discover the benefits of learning outside of a professional or educational setting. The market-leading language-learning app makes it easy to learn anything from Office Locations New York English to Indonesian – either from home or on the go with a smartphone or tablet. By using Founded 2007 the app on a day-to-day basis, learners stay motivated over time; the average user sticks with Babbel far in excess of 12 months. The premium business model keeps their experience ad No of Employees 250 free and the focus squarely on content. Babbel sees up to 120,000 app downloads per day. Active Markets Worldwide Business Overview Language learning platform Recent Milestones Opened New York office in Jan 2015 KPI#1 120k+ downloads per day achieved in Jan 15 KPI #2 Average user retention 12m+ KPI #3 Top 3 educational app in iTunes Store and Google Play Store Key Investors Reed Elsevier Ventures, KIZOO Technology Ventures, Nokia Growth Partners Website babbel.com 35