Infrastructure ALIX DE SAGAZAN | AB TASTY Co-Founder SPEAKER BIO After graduating from business school, Alix de Sagazan worked several years as a product manager for a media agency before switching to SEO/SEM. Driven by her entrepreneurial spirit, she decided to start her own business with colleague Rémi Aubert. Their company quickly evolved from a consulting agency to an A/B testing and personalisation technology provider. Fostered by rapid growth, AB Tasty now sells its platform worldwide and leads the European market. Alix is also involved in the investment fund Side Capital that helps promising startups to develop. KEY CORPORATE FACTS & KPIs COMPANY OVERVIEW Headquarters Paris, France AB Tasty helps marketers optimise their websites and increase conversion rates through A/B London, New York, Paris, Cologne, Madrid, testing, personalisation and user engagement. Users can easily modify pages and create new Office Locations Sydney designs thanks to our visual editor and our unique library of widgets - AB Tasty Engage. Apply Founded 2011 modifications to your website, read statistically accurate results in real-time and improve the user experience. No of Employees 104 AB Tasty has offices in Paris, London, Cologne, Madrid, Sydney and New York to Actively targeting all European countries, the Active Markets US and Australia accommodate clients’ need for prompt support in their own languages. Business Overview SaaSservice Monthly Visits 40,000 monthly visitors KPI #1 4bn visitors tested since 2011 KPI #2 2,500 accounts Ownership Private Total Funding $7m Key Investors XAnge, KimaVentures Website abtasty.com 19