HEALTHCARE, SCIENCE & EDUCATION Market-leading App for Language Learning SPEAKER PROFILE KEY COMPANY FACTS • Markus is one of the four founders of Babbel and Key Corporate Facts Traffic Apr-17 Apr-18 leads the company as CEO Headquarters Berlin, Germany Unique Users 6.4m 5.5m • Before Babbel, Markus was engaged in various Founded 2007 Visits 11.3m 9.5m positioans at Native Instruments where was responsible for online marketing, web content and Funding $33m Minutes 03:24 04:12 technical infrastructure for six years Mobile: 52% Mobile: 48% • Prior, he was a university lecturer for cultural studies Employees 100-1,000 Sessions Desktop: 48% Desktop: 52% at the Humboldt Universität in Berlin Active Markets International Apr 2018 Direct: 37%, Search: 30%, Sources Referrals: 2%, Other: 31% Ownership Private – VCs Markus Witte Co-Founder & Scottish Equity Partners, Nokia Key Investors Growth Partners, KIZOO, REV, CEO IBB Beteiligungsgesellschaft NOAH Content Babbel at NOAH Website babbel.com COMPANY PROFILE BABBEL @ NOAH Doing Business @ NOAH Main Presentation Topics • Founded in 2007, Babbel is the world’s first language learning app • A leader in the online language learning industry, Babbel is an international Present your business proposal through N/A success with more than 1 million active subscribers and ranked as the world’s NOAH Connect app #1 innovative company in education • Our meticulously designed courses guarantee you language skills you can use right away. Babbel is the shortest path to real-life conversations; 73% of our users indicated that they’d be able to have a short, simple conversation in their new language within five hours of using Babbel Attendees @ NOAH Markus Witte, Co-Founder & CEO 17