Sale of Facile.it’s Controlling Stake to Oakley Capital Private Equity NOAH Advisors acted as the exclusive sell-side advisor to Facile.it and its shareholders in the majority stake sale of Italy’s leading price comparison website Transaction Summary September 2014 Sale of controlling stake in On 19 September 2014, controlling stake in Italy’s top price comparison website Facile.it was sold to Oakley Capital Private Equity (“OCPE”) OCPE will help Facile.it expand its operations and accelerate business development Facile.it joins Oakley’s portfolio of leading online brands which already includes German price comparison website Verivox to Overview of Facile.it Founded in April 2008, Facile.it is Italy’s #1 destination for consumers to make informed decisions about their motor insurance, household expenses and personal finance With a portfolio of gross written premia of €260m and over 580k clients Facile.it is by far the country’s largest (online and offline) motor insurance broker Exclusive Financial Advisor to Facile.it and its Shareholders Its strong insurance position is increasingly leveraged in other related verticals like ADSL, Gas & Power, Bank Accounts and, from mid-2014, also Cellular contracts Well-known household brand with 80% (prompted) brand recognition and 20% “top of mind” (twice that of the nearest competitor) ® Average of 1.4m unique visitors and 2.1m visits per month Expects to achieve over €35m of revenues and over €8m of EBITDA in 2014E Deal Teams Milan-based company employs 126 people and is run by a highly experienced management team led by Alberto Genovese, Andrea Piccioni, CEO Mauro Giacobbe Silvio Pagliani, Luigi Berlusconi, Angel Investors NOAH Advisors’ Role Mark Joseph, David Keech NOAH Advisors acted as the exclusive financial advisor to Facile.it and its shareholders, exploring options Luca Fossati, Patrizia Liguti, with a number of strategic and financial investors Christopher J. Mullen Facile.it has been in a close relationship of NOAH Advisors for a number of years and has presented at the NOAH Conference 2012 & 2013 Marco Rodzynek, Jan Brandes, Nikhil Parmar, Marija Sevcenko Chiomenti Studio Legale (Milan and London offices) acted as legal advisor to Facile.it’s shareholders ® 35