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Maryland GmbH KEY CORPORATE FACTS / KPIs INVESTOR DESCRIPTION Offices Hamburg Maryland GmbH is the direct investment division of Mayfair SE, the private family office of Günter and Daniela Herz, former owners of the Tchibo Group. Maryland aims to establish a portfolio of long-term direct investments. The focus is on companies with a strong business model and long-term growth prospects preferably in branded Founded 2004 consumer & retail, online/digital media, or the services sector. Transaction structures may range from minority to majority holdings, private or public companies, typically on an all-equity basis. Employees 7 (of which 7 in Europe) Current Fund Size Not disclosed Use of Debt Yes SELECTED PORTFOLIO COMPANIES AUM Not disclosed • Global leader in Testing, Inspection & Certification (ship classification, oil & gas, energy and business assurance/ISO certification) Target Investment Size €100m - €1bn • #3 global TIC services company, €2.5bn revenues, 13,500 employees • 36.5% investment in DNV-GL (Mayfair merged its 100% investment in GL Group with direct competitor DNV in 2013 to create global TIC leader) Target Geographies Europe, Americas • Innovative, Italian fast-casual restaurant concept • 180 restaurants in 32 countries worldwide (€0.5bn system-wide revenues) Target Sectors Consumer& Retail, Online, • Mayfair acquired 44% holding in 2011 Media, Business Services • Support for global roll-out of the business Investment Style Active • #3 global sporting goods brand leading in the sport lifestyle segment • Mayfair acquired 27% holding in 2005; sold to PPR in 2007 Deal Structures Control, joint control, minority, etc. KEY CONTACTS Sustainable long-term growth prospects, • Hinrich Stahl • Responsible for Mayfair’s direct investments since Key Investment Criteria Unique proprietary assets, International/global • Managing Director 2004 business model, Low capital intensity, • previously Apax Partners and McKinsey & Co. Strong management team • Email: [email protected] • MBA INSEAD (Fontainebleau) Website N/A • Helge Lützen • Joined Maryland in 2008 Contact Email [email protected] • Director • previously Citigroup Global Markets • Email: [email protected] • ebs Oestrich-Winkel Contact Phone +49 (0) 40 320 878 0

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