Travel + 2 Mobility & Travel of the Future RYDES RYDES is a transmodal loyalty program that enables its users to collect points with every trip. Founded: 2018 https://rydes.com/ See More at NOAH Connect KEY CORPORATE FACTS BUSINESS OVERVIEW The travel behavior of Millennials is changing in comparison to other generations. Millennials are not loyal to singular mobility providers. They Headquarters Berlin, Germany are using a wide range of different mobility providers. Therefore they are never reaching a certain status in loyalty programs of singular mobility Active Markets Germany providers, which makes the existence of these loyal programs useless for the generation between 19-35. On top of that, does the perception of status symbols shift from rather traditional status symbols like a "goldcard" to understatement. Employees 4-10 READ MORE Ownership Corporate Investors Total Funding € 3.2m NOAH LONDON STARTUP BOOK 72
NOAH19 London Startup Book Page 74 Page 76