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E-Commerce + 3 Ecommerce, Marketplaces & Classifieds Lyst The world’s biggest fashion search platform.  Founded: 2010  https://www.lyst.com/ See More at NOAH Connect SPEAKER INFORMATION KEY CORPORATE FACTS Headquarters London, United Kingdom Chris Morton Other Offices New York, United States CEO & Co-Founder Active Markets Austria, Belgium, Switzerland, Germany, Spain, France, United Kingdom, Ireland, Italy, Netherlands, Russia Employees 101-250 Ownership Corporate Investors PRESENTATION TOPIC Total Funding € 90m Lyst BUSINESS OVERVIEW SHORT BIOGRAPHY Lyst is a fashion search platform, used by 104 million shoppers each year to find the items they love and decide what to buy. More than 6 million products from over 12,000 brands and stores including Burberry, Fendi, Gucci, Prada and Saint Laurent can be accessed through our single search bar and app, offering shoppers convenience and unparalleled choice. Chris is the founder and CEO of Lyst, the world’s biggest fashion search platform used by 104 million shoppers each year. Including over 6 million products from brands When a shopper finds something they love on Lyst, we refer them directly to the brand or store’s website to complete their purchase. Lyst does including Burberry, Fendi, Gucci, Prada and Saint Laurent, Lyst offers shoppers con- not hold inventory or fulfil orders. Instead we match demand with supply, enabling our brand partners to retain full control of their pricing, as venience and unparalleled choice in one place. Launched in London in 2010, Lyst’s well as owning the customer relationship and experience. investors include LVMH, 14W, Balderton and Accel Partners. Prior to founding Lyst, Chris was an investor at Benchmark Capital and Balderton Capital in London, focusing Lyst was founded in London in 2010 by Chris Morton and Seb Trepca and has raised more than $90 million funding to date. Investors include on the early-stage consumer internet space. He holds an MA in Physics and Philosophy LVMH, Groupe Arnault, 14W, Balderton, Accel Partners and Draper Esprit. from Cambridge University. READ MORE READ MORE NOAH LONDON SPEAKER BOOK 47

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