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USER PAID & B2B SERVICES Website for Actionable Stock Market Opinion and Analysis SPEAKER PROFILE KEY COMPANY FACTS ▪ I am Seeking Alpha's CEO and Editor-in-Chief. My Key Corporate Facts Key Operating KPIs passion for the stock markets goes back to when I Headquarters New York, NY, US Monthy unique visitors 1m was a kid ▪ I joined Seeking Alpha in 2006 and launched Wall Founded 2004 Average minutes 20 Street Breakfast and Market Currents, our top-of- spent per visit class short-form breaking news for investors. In 2010 Number of portfolios I became editor-in-chief and in 2015 I became CEO Active Markets Global hosted on SA 5.5m ▪ Before joining Seeking Alpha, I was an education professional. My background in education gives me Funding $7m Articles published per 8,000 unique insight into management challenges and how month Eli Hoffmann incentive system works, which is critical for User comments per CEO crowdbased platforms like Seeking Alpha Ownership Private – VCs month 300,000 ▪ I live in Jerusalem with my wife and a bunch of exceptional kids. Most days, you'll find me making Key Investors Benchmark, Accel, DAG the commute from Jerusalem to Raanana. Occasionally I get to work from my home-office, from Website seekingalpha.com where I keep an eye on the beautiful Judean Hills COMPANY PROFILE SEEKING ALPHA @ NOAH Doing Business @ NOAH Main Presentation Topics ▪ Seeking Alpha is the biggest investor community in the world. Traditional equity research relies on paid analysts to provide objective ratings of stocks M&A Interest: 1. How to do "freemium" the right way and industries. In contrast, Seeking Alpha authors and analysts are real-life Potential acquirer of small stock-market 2. The unique characteristics of a investors with skin in the game. They don't "rate" stocks; they explain why focused startups with expertise in market subscription marketplace they're buyers or sellers data solutions, valuable crowdsourced 3. How independents are disrupting the ▪ With more than 10M unique visitors per month, Seeking Alpha covers more content equity research market than 7,000 stocks - including potentially alpha-generating stocks which fly under the radar screen of mainstream investors Looking for key hires: VP Data or CDO, VP Marketing or CMO Attendees @ NOAH Eli Hoffmann, CEO David Jackson, Founder & VP Product 72

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