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DIGITAL & ADTECH Market Intelligence Solutions for Traffic Analytics SPEAKER PROFILE KEY COMPANY FACTS ▪ Oren founded AppsFlyer to solve one of the major Key Corporate Facts Traffic Jan-17 Jan-18 problems facing global marketers today in the mobile Headquarters Tel Aviv, Israel Unique Users 1.3m 2.5m apps market – mobile campaign analytics and user attribution Founded 2007 Visits 2.6m 6.7m ▪ Before founding AppsFlyer, he worked at Stage2 Employees 100-1,000 Ventures and held management and engineering Minutes 04:52 04:56 positions at Veraz, Avaya and Intel Active Markets Global ▪ Oren holds a BA in Computer Science, Cum Laude, Sessions Mobile: 16% Mobile: 31% from the Technion, and an MBA from IDC, as part of Funding $112m Desktop: 84% Desktop: 69% an exchange with the Wharton Business School Jan 2018 Direct: 58%, Search: 20%, Or Offer Ownership Private – VCs Sources Referrals: 17%, Other: 5% Co-Founder & Key Investors Viola Growth, Naspers, Saban CEO Ventures NOAH Content SimilarWeb at NOAH Website similarweb.com COMPANY PROFILE SIMILARWEB @ NOAH Doing Business @ NOAH Main Presentation Topics ▪ SimilarWeb’s digital market intelligence solutions provide you with insights for 80m websites and 3m apps in over 190 countries Present your business proposal through N/A ▪ With their insights businesses, agencies, marketers and analysts can NOAH Connect app benchmark performance against competitors, reveal competitors online strategy, discover new opportunities, identify emerging trends and understand consumer intent and journey ▪ SimilarWeb has thousands of customers and works with some of the largest global brands including Google, L’Oreal, AirBnb and eBay ▪ Their team is spread across 7 global offices with over 380 employees Attendees @ NOAH Or Offer, Co-Founder & CEO 70

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