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ROIALTY Marketing KEY CORPORATE FACTS /KPIS COMPANYDESCRIPTION Headquarters Milano, ItalyRoialty is a customer profiling and digital loyalty marketing solution, chosen by international brands and agencies to OtherOffices London turn anonymous data with no value into lifetime-loyal customers. By leveraging social media data to understand personal interests and values, Roialty creates customer segments and observes these in real-time to give retailers Founded 2014 and brands more insight to help tailor marketing strategies and to improve the overall customer journey across digital channels and physical stores. Employees 4-10 ActiveMarkets Italy, UK Business Overview We help our clients collect valuable customer info that drive business success. Revenues - KEYCONTACTS Ownership - TotalFunding €2m KeyInvestors - Website www.roialty.com Contactemail [email protected] Contactphone - NOAH18LONDON STARTUPBOOK 91

NOAH18 London Startup Book - Page 91 NOAH18 London Startup Book Page 90 Page 92