Advertising FRED JOSEPH| S4M COO SPEAKER BIO Fred Joseph is regarded as a leading figure in digital media, both as a serial “intrapreneur” within the Publicis Group, and as an “entrepreneur”. Fred started Publicis Group Media’s first interactive division in Paris back in 2000. He relocated to London in 2005 to found and launch Zed Digital in the UK, and over the next few years rolled out the brand across more than 30 markets in EMEA and APAC.HethenbecameManagingDirector of the Vivaki Nerve Centre (tech engine for all Publicis digital agencies) which he launched across EMEA, before being promoted to Global Chief Digital Officer of ZenithOptimedia WW. After Publicis acquired Performics, a US digital Performance Marketing agency part of Double Click/Google, Fred scaled out the operation outside the US, and served as CEO of Performics EMEA until March 2015. In April 2015, Fred decided to deep dive into the start-up world, following his passion for Mobile and Tech, joining S4M. With offices in in Paris, London, Berlin, NYC, Singapore and San Paulo, S4M is a fast growing Analytics & Programmatic Mobile start up, providing complete and flexible solutions to manage Mobile ad campaigns. KEY CORPORATE FACTS& KPIs COMPANY OVERVIEW Headquarters Paris, France S4Mis an Analytics & Programmatic Mobile start up created in 2011, providing complete and Office Locations Paris, New York, London, Berlin, Singapore, Sao Paulo flexible solutions to manage Mobile ad campaigns. With its Mobile native technology stack, Founded 2011 including Intelligent Bidding, Mobile Adserving, AdTracking, Media Buying Optimization and Purchase Funnel Management, S4M identifies the highest yielding ad network, ad placement No. of employees +75 or format and generates full analytics for both paid media and organic mobile actions. S4M’s Active markets France, USA, UK, Germany, Italy, Spain, Brazil, Mexico, proprietary Mobile Native stack delivers unique capability in charging clients only for Viewable APAC markets Impressions, and Full Transparency on Targeting and Brand Safety. S4M just released its Ad Business overview Mobile ad campaigns analytics platform Verification score which factors the 3 key ares of Viewability/Targeting/Brand Safety into a $8mSeries A in May 2015, running for MRC accreditation metric to become a market reference. S4M’s technology stack is currently under audit by the Recent milestones (due in January 2016) US MRC (Media Rating Council) with an aim to become fully accredited in Jan 2016 for KPI #1 +1k mobile campaigns per year impressions, click and post click conversion. Once review is completed, S4M will be the only KPI #2 +100% growth every year for the last 4 years. Mobile tech provider in the World to have the MRC accreditation across the above 3 KPIs. With offices in Paris, London, Berlin, New York, Singapore and San Paulo, S4M is a trusted KPI #3 180+ Fortune 500 companies as clients third-party mobile solution that effectively enables brands, agencies and publishers to more Selected Clients / Clients: Renault, McDonald’s, Audi, Orange, L’Oreal, Axa, effectively create, deliver and measure mobile and tablet marketing campaigns. Partners O’Boticario, Subway, Coca Cola Partners: 800+ certified Adnetworks Key Investors BPI, Entrepreneurs Venture Key Financials $15m/ profitable in France. Ownership Structure Founder (Christophe Collet) Website s4m.io 74