Online Fashion JOSE OJEDA | LYST COO SPEAKER BIO Jose Ojeda joined Lyst as COO in 2015, overviewing the Commercial and Operational structure. Prior to that, Jose was Country CEO at Zalora, which is the leading online fashion destination in South East Asia, with operations in eight countries and more than $200m in funding from top investors such as Rocket Internet, JP Morgan and Access Industries. Previously, Jose worked at McKinsey and Company advising telecom companies in Europe and co-founded and exited his fashion e-commerce start-up in London. Jose obtained his MBA from Harvard Business School in 2010. He has lived and worked in Spain, Brazil, the US, Thailand and the UK. KEY CORPORATE FACTS & KPIs COMPANY OVERVIEW Headquarters London, UK Lyst is a fashion commerce platform that partners with the world’s greatest fashion designers Office Locations London, New York and stores to provide people with a personalised way to discover and shop all the fashion they love on one site. Founded 2010 No of Employees 140 Lyst counts amongst its investors Accel, Balderton Capital, Draper Esprit and Group Arnault (LVMH). Active Markets US(60%), Europe (30%), Rest of the World (30%) Business Overview Lyst charges its partners a % CPA for all the transactions originated in the platform Monthly Visits 6m monthly visits KPI #1 10,000 designers Recent Milestones $40mfinancing roound Total Funding $60m Key Investors Accel Partners, Balderton Capital, Draper Esprit, 14W, Groupe Arnault Website lyst.com 89